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SouthWest Bicycles has been serving the north valley of Phoenix since 1995. We are a quality bicycle store with a great selection of bikes and cycling gear, and we pride ourselves on fantastic and friendly service. We proudly carry Trek, Electra, Waterford, Gunnar, Sun, Surly & Haro bicycles. We are located in the Arrowhead neighborhood of Peoria, AZ. The crew at SWB is a friendly, helpful and knowledgeable bunch that would most likely be lost without cycling in our lives. It is both our hobby and our livelihood - we probably couldn't do anything else. And it doesn't matter the type of bike you have or are interested in, we just want you to love cycling as much as we do.